Oferta pracy

Brand Manager

L'Oréal

  • Warszawa

    Warszawa, Masovian
  • offer expired a month ago
  • contract of employment
  • full-time
  • manager / supervisor
  • remote recruitment

Your responsibilities

  • Ensure brand management, long-term strategy and planning aligned with the brand vision for Poland, Lithuania, Latvia and Estonia.

  • Collect and analyze consumer, competition and market data in order to create recommendations.

  • Build brand equity projects and corresponding strategy for products.

  • Implement new launches strategy, maintaining growth in pillar products and animating core catalog (IMC/360/Digital/Retail) and create the right angle of attack locally to build integrated, engaging brand experiences; both online and offline.

  • Prepare & execute promotional plan.

  • Monitor the local adaptation of communication materials (imagery, digital, point of sale).

  • Forecast new launches, including current retail forecasts for products.

  • Analyze performance, monitor ROI and work closely with finance on the profitability of the brand.

  • Manage brand budget.

  • Make recommendations to management on the category based on one’s expertise of the consumer, market and competitors.

  • Cooperate with influencers to ensure powerful brand advocacy strategy & activation.

  • Foster collaboration within the Brand Business Team, other departments, agencies and global teams in order to build a leading business strategy

Our requirements

  • Have at least 3-5 years of experience as Marketing Professional within competitive, dynamic industries, where power brands are part of your everyday work.

  • Have passion towards new tools and are always eager to put them in use.

  • Have proven experience in Brand/Product/Category management (preferably FMCG).

  • Translate trends and consumer knowledge into meaningful insights.

  • Think brand strategy.

  • Make data driven decisions and have strong analytical mindset.

  • Are agile and thrive in a fast-paced international environment.

  • Have strong leadership skills and strategic thinking.

  • Have great communication skills – ease in establishing network and building long term relations with customers.

  • Are a team player.

  • Have great knowledge of beauty industry landscape and trends.

  • Have the sense of beauty and creativity.

  • Are fluent in English.

  • Have practical experience of MS Office use.

  • Are social media savvy.

What we offer

  • grow – at L’Oréal, growing comes from being in constant motion. We grow with others, by exploring and by reaching out for more. Together, we try, succeed and sometimes fail. We bring together unique personalities full of potential to become outstanding mentors; we give them transformational trainings and learning opportunities that make them unleash the best in themselves.

  • diversity – at L’Oréal, our teams are diverse as the billions of consumers we create for, we embrace difference of origins, cultures, life experiences and beliefs. We commit to fostering an inclusive environment where we celebrate the different perspectives of our colleagues and where we are encouraged to share what we stand for and to express our true selves.

  • entrepreneurship – at L’Oréal, we invite our people to inspire others with mind-blowing ideas, to challenge the status-quo and to shape the future of beauty. “Run it as your own business” is our mantra. Entrepreneurship at L’Oréal is also about the possibility to design a one-of-a-kind career path never seen before.

  • impact – at L’Oréal, we encourage our employees to think and act beyond their jobs. We acknowledge the big impact that our jobs have on our community, our environment and our consumers. For us, our job is more than just a job, it is about building a better future for others and our planet.

  • Benefits

  • sharing the costs of sports activities

  • private medical care

  • sharing the costs of foreign language classes

  • sharing the costs of professional training & courses

  • life insurance

  • remote work opportunities

  • flexible working time

  • fruits

  • corporate products and services at discounted prices

  • integration events

  • retirement pension plan

  • no dress code

  • coffee / tea

  • drinks

  • leisure zone

  • extra social benefits

  • pre-paid cards

  • shopping coupons

  • holiday funds

  • sharing the costs of holidays for kids

  • baby layette

  • christmas gifts

  • employee referral program

  • charity initiatives

  • Employee Assistance Program

  • summer hours

  • L’Oreal Fit - Health Risk Prevention program