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Category Commercial Manager

Kraft Heinz

  • Warszawa, Masovian
  • offer expired 2 months ago
  • contract of employment
  • full-time
  • manager / supervisor
  • hybrid work

Kraft Heinz

Postępu 18B



Your responsibilities

Profitable Delivery of the annual plan through sales:

▪ Set Sales priorities with Activity Flowchart Promo Calendar, Manage category risks and opportunities

▪ Work with sales (challenge, provide input & support ) on bottom-up planning of customer; 4-12 months volume forecast responsibility

▪ Financial KPI tracking to deliver both topline and bottom line

▪ Manage volume calls, understand performance drivers and work with sales to address needs

Delivery of Commercial Effectiveness Plans:

▪ Owner of non-promo based trade strategy & mechanisms, evaluations and impact on category and commercial metrics to ensure continuous improvement.

▪ Manage sales and marketing budgets

▪ Working closely with Marketing and build the commercial plan for NPD; generate customer tailored insights

Retailer Strategy:

▪ Strategy development, distribution targets,

▪ Negotiations per KA Counterparts ; recommendations for assortment, tailormade activities, promo slots etc.)

▪ Set out external customer rationale (Selling Story) for promotional strategies based on insight

▪ Ensure strategy deployment for the price and assortment positioning

▪ Analysis on categories’ sales rates, customer’s demand ; potential and real customer’s queries;

▪ Develop sales indicators (turnover and profit)

▪ eCommerce strategy

Key Outputs:

▪ Internal alignment with sales / talk daily with the sales teams

▪ Forecast validation – 4 months up to 1 year commercial plan

▪ Retail channel pricing execution per customer

▪ Innovation: define distribution strategy and customer target setting

▪ Promotional calendar, quarterly promo approvals by customer

▪ AOP P&L delivery

▪ Alignment of channel strategy with sales and supply chain

Our requirements

  • University degree

  • At least 3 years’ work experience in marketing & sales related fields

  • Very good communication skills (both direct face-to-face and cooperating at distance)

  • Proactive and positive attitude, ability to work in dynamic and changing environment

  • Numerical capabilities and cross-functional business awareness

  • Analytical and project management skills – ability to manage multiple projects at the same time

  • Fluent English and Polish

  • MS Office literacy

  • Diverse experience between marketing, trade marketing, sales and finance is an advantage


  • sharing the costs of sports activities

  • private medical care

  • life insurance

  • remote work opportunities

  • flexible working time

  • integration events

  • well-being platform