Consumer Marketing Coordinator for Microsoft

What will your role be?

The Consumer MC role supports and enables local CDS campaign execution. They provide end-to-end planning, execution and analysis services, with tangible positive results for key performance indicators. They also ensure that campaigns are running seamlessly across different systems and tools, so they provide a great experience for our customers and partners.

The Consumer MC must deliver across the following six competency areas:

1. Drive Efficient Localization

2. Enable Integrated and Consistent Marketing Execution from Area HQ to Subsidiaries

3. Provide Project Management and Extensible Service Coverage

4. Support a Cross-Engine Approach (Events, Digital, Data, Email and Tele)

5. Provide Knowledge of Marketing Tools and Services

6. Be a Consultant and a Trusted Advisor

Day to Day Responsibilities Include:

• Localization of Corp translated CDS assets including review, validation, and modifications

• CDS led marketing activities; Windows Consumer Devices, Windows Commercial Devices, Office and Surface categories

• Project campaign & budget management

• Agency engagement & thru retail partner alignment with CDS

• Manage digital campaign and delivery

• Identify similar campaign briefs and campaign activities to avoid duplication of efforts

• Develop subject-matter expertise across campaign execution ecosystem.

• Planning governance and guidance – manages measurement plans and core KPIs associated with campaign

• Reviews performance dashboards and optimizes campaign assets/approach based on learnings

• Provide holistic project management and coordination for all campaign service delivery, including MSC services, agency deliverables, social, tele, etc.

• Drive on-going improvements in efficiency of campaign execution/set up and tracking through global tools