sharing the costs of sports activities
Pracodawca zakończył zbieranie zgłoszeń na tę ofertę
Aktualne oferty pracodawcyPracodawca zakończył zbieranie zgłoszeń na tę ofertę
Aktualne oferty pracodawcyContent strategist
DataFeedWatch by Cart.
8 000–13 500 zł gross / mth.
- Przemysłowa 12, Podgórze, KrakówKraków, Lesser Poland
- offer expired 2 months ago
- contract of employment, B2B contract
- full-time
- specialist (Mid / Regular)
- full office work, home office work, hybrid work
DataFeedWatch by Cart.
Przemysłowa 12
Podgórze
Kraków
Your responsibilities
Create quarterly/yearly content marketing strategy in collaboration with Inbound Manager
Plan out the content calendar and distribution strategy that aligns with the company’s primary goals
Be in the know of the latest SEO developments, content trends, and key eCommerce/PPC updates
Conduct regular keyword research and create content briefs for copywriters to ensure the production of high-ranking content
Implement SEO best practices to improve SERP results & rankings for the DataFeedWatch blog and website
Oversee timely execution and quality content production
Analyze newly created content for improvement opportunities
Perform final edits on articles produced by the copywriters
Recognize new topic clusters that represent a business growth opportunity
Implement an upkeep system to ensure the existing content stays relevant, updated, and in line with the latest SEO guidelines
Create a content repurposing strategy to maximize the reach of our existing content
Work closely with the Linkbuilding Specialist on creating and executing an off-page SEO strategy
Maintain a centralized reporting dashboard continuously track and evaluate our content initiatives
Occasionally create blog content in collaboration with in-house product experts
Our requirements
2+ years of experience in creating or managing content creation in a B2B
International setting
Proven track record of executing successful B2B content strategies
Impeccable command of written English - C2 Level or native
Knowledge of content marketing principles
Independent and proactive approach to projects
Creative, innovative, and analytical mindset
Strong research skills
Ability to provide quality deliverables in a fast-paced environment
Ability to run several projects simultaneously
Ownership of assigned projects
Working knowledge of on-page & off-page SEO content tactics
Basic understanding of technical SEO
Proficiency in using popular SEO tools such as Ahrefs, SEMRush, or similar
Strong writing and editing skills
Understanding of content funnels and buyer journey stages
Optional
Understanding of the eCommerce, PPC & SaaS industries
Working knowledge of proven Social Media content tactics
Benefits
private medical care
sharing the costs of foreign language classes
sharing the costs of professional training & courses
life insurance
remote work opportunities
flexible working time
fruits
integration events
corporate library
no dress code
coffee / tea
parking space for employees
leisure zone
meal passes
baby layette
christmas gifts
employee referral program
charity initiatives
About the Job
As a Content Strategist, you will develop, execute and oversee the delivery of our content marketing plan, aiming to attract and convert our target audiences (incl. Digital Advertising Agencies and Online Retailers). You will also work towards increasing organic traffic to our blog and improving our domain authority.
Our current content efforts are geared toward generating new business opportunities, which is reflected in the main KPIs we work with: organic traffic volume, CVR from visitor to prospect, number of relevant backlinks, content downloads, and more.
For this role, we are looking for an enthusiastic self-starter, who will show independence, a proactive approach, business savviness and will feel confident working with precise targets for creative projects.
To achieve our content goals you will join forces with the Inbound Team:
work closely with the Inbound Team Manager to craft the quarterly/yearly content creation & distribution plan
regularly consult Inbound Sales reps to ensure our content is helpful, relevant & timely for our prospects
collaborate with 2 Copywriters and a Link Building Specialist to deliver desired results
You’ll be joining the Inbound Team at a great time - just as the Content Squad is being formed. This means you will influence the shaping of content processes, rather than having to fit into the existing structures. Yay! 😀
Your role will be part strategy and part execution.
DataFeedWatch by Cart.
We Help Merchants Grow. DataFeedWatch is a fast-growing tech start-up with roots in Silicon Valley and offices in Krakow, Amsterdam, and Prague. Since March 2022, we have been part of Cart.com, which brings us numerous new opportunities to grow our business and ourselves.
We are a market leader in Feed Marketing Solutions and enable 20,000 online shops on six continents to advertise and be successful on shopping channels like Google, Facebook, and Amazon.
If you join us, you will be part of a team of nearly 100 people that includes 15 different nationalities. We're a diverse bunch that enjoys a perfect work-life balance. We don't just work together. We have lunch together and hang out outside work hours. Most importantly, we like people who make their own decisions and want to grow the company and themselves.