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Digital Marketing Specialist - Commercial Digital & Tech


  • Kolorowa 2, Grunwald, Poznań
    Poznań, Greater Poland
  • offer expired 25 days ago
  • contract of employment
  • full-time
  • senior specialist (Senior)
  • full office work, home office work, hybrid work
  • Immediate employment
  • remote recruitment
  • Робота для іноземців
    без польської


Kolorowa 2



Technologies we use


  • JavaScript

Your responsibilities

Business partnering:

Drive the maximum business utilization of the strategic digital Tech solution deployed to the local market

Provide Tech consultancy for solutions and services supported by GSK Tech

Build good relationships and influence key stakeholders

Business analysis:

Identify business needs and opportunities to maximize business value

Capture, assess and prioritize business requirements for new solutions or changes to existing systems

Provide feasibility studies based on business requirements

Support in deployment:

support implementation of digital strategy (solutions, platforms, standards) as a part of large-scale transformation and change-management process

work closely with Multi Channel Marketing Lead and cross-functional teams (Sales, Marketing, Medical, Tech) in digital marketing projects delivery (customer journeys, ‘next best activity’, social marketing)

establish and execute plans for locally driven Tech initiatives and local implementations of central/regional systems

Our requirements

  • Knowledge: HTML, JavaScript, CSS is very important

  • Proficiency in Polish and English

  • Knowledge of online marketing and Web analytics products (experience management, content management, advertising, targeting, optimization, analytics)

  • 2+ years of professional experience in a similar consultant role related to digital Tech solutions and tools, used in an international organizational environment

  • Bachelor’s degree in computer science or related field

  • Good understanding how Tech tools can support business objectives

  • Communication skills, sufficient to build and maintain relations with business stakeholders

  • Influencing skills and ability to use technical expertise to influence peers and managers

  • Ability to make appropriate technical decisions, initiating action to resolve operational issues and advise on new solutions and technologies.

  • Ability to learn new concepts, systems, and software independently and quickly

  • Embraces & fosters challenges & opportunities for innovation

What we offer

  • Career at one of the leading global healthcare companies

  • Attractive reward package (competitive salary, annual bonus & awards for outstanding performance, recognition awards for additional achievements and engagement, holiday benefit

  • Possibilities of development within the role and company’s structure

  • Life insurance and pension plan

  • Open and inclusive environment which is supportive and welcoming of all diversity strands (gender, race, ethnicity, sexuality, disability, or any other characteristic)

  • Private medical package with additional preventive healthcare services for employees and their eligible counterparts

  • Sports cards (Multisport)

  • Personalized learning approach (mentoring, online trainings’ platforms: Pluralsight, Business Skills, Harvard Manage Mentor, Skillsoft and external trainings)

  • Extensive support of work life balance (flexible working solutions including working from home possibilities, health & wellbeing activities)

  • Supportive community and integration events

  • Modern office with creative rooms, fresh fruits everyday

  • Free bike parking, locker rooms and showers


  • sharing the costs of sports activities

  • private medical care

  • flexible working time

  • retirement pension plan

  • parking space for employees

  • extra social benefits

  • sharing the costs of tickets to the movies, theater

  • holiday funds

  • employee referral program

  • one shorter working day

Recruitment stages

Phone interview with Recruiter


Teams interview with Hiring Manager


At GSK, we're a company with a purpose to help people do more, feel better and live longer. We realize that our purpose starts with us. When we feel at our best, we perform at our best. Therefore, we want all applicants to be able to perform their best throughout the recruitment process.

We will be delighted to hear from talented individuals that align to our values. These are at the heart of everything we do and include: Patient focus, Transparency, Respect, Integrity along with Courage, Accountability, Development, and Teamwork.

When you set out on your adventure at GSK, we make a deal. You commit to living our values and expectations and performing against our Innovation, Performance and Trust priorities. In return, GSK commits to providing the right environment for you to thrive. Together, we build an environment where we can all thrive and focus on what matters most to each of us.

As a modern employer, we empower you to be yourself, share ideas and work cross-functionally.

We are a team of Tech experts, who provide excellent services for GSK business on a daily basis.

As a part of a global healthcare company, we work in a multinational environment. Our Pharmaceuticals business has a broad portfolio of innovative and established medicines. We currently focus on developing new medicines in onclogy, respiratory and HIV/infectious diseases and immuno-inflammation; with discovery research exploring these and other areas.

The purpose of this role is to support local Pharma business team, providing appropriate Tech consultancy related to IT solutions and tools, which are being deployed and used by the business, to support the objectives delivery.

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