private medical care
Direct Marketing Manager with Slovak
zooplus Polska Sp. z o.o.
KrakówKraków, Lesser Poland
- offer expired a month ago
- contract of employment
- manager / supervisor
- remote recruitment
Manual and automated newsletters planning, product selection, mailing creation, target group defining,
Promoting special areas (loyalty tools, calendar, customer surveys) through direct marketing activities, including effectiveness analysis,
Analysis of mailing KPIs and ongoing mailing optimization, A/B testing,
Ongoing optimization of automated newsletter campaigns incl. feedback to central team concerning concept,
Adding / deleting new automated newsletter campaigns based on KPIs,
Applying customer segmentation for targeted activities,
Push notification setup and analysis,,
Print mailings (collaboration with graphic team, customer segmentation, contact with local printing house, results analysis),
Development of new elements / e-mailing concept with Content team (e.g. videos, content, images, promotion mechanism),
Monitoring best practice & introducing new ideas from other companies,
Alignment with Logistics department & Customer Care and forecasting impact of activities,,
Alignment with other local DM-Managers / best practice sharing across countries,
Updating central mailing plan.
Native Slovak, English working proficiency,
Good understanding of Direct Marketing, ideally in e-commerce,
Analytical skills and experience with CRM tools,
Communication skills and structured working approach,
Commercial skills & creativity,
High level of detail.
What we offer
Chance to become a part of dynamically growing international company
Training opportunities and professional development
Motivated multi-cultural teams and enjoyable work atmosphere
English and German language courses on company premises
Central office location
Full time employment contract
And… 4 extra days off 😊
flexible working time
corporate products and services at discounted prices
no dress code
coffee / tea
parking space for employees
employee referral program
zooplus Polska Sp. z o.o.
Number 1 in Europe!
zooplus is currently the largest online pet store in Europe, which was founded in 1999 in Germany. The company operates in 30 European markets, generating net sales of almost EUR 1.8 billion in 2020. zooplus is listed on the Frankfurt Stock Exchange and is part of the SDAX stock exchange index of 70 small and medium-sized companies in Germany. Successes are also achieved in Poland, where the online store is one of the largest specialist e-stores with an estimated net sales of over PLN 700 million in 2020. The zooplus office in Krakow currently employs over 130 people, more than half of which are IT specialists . The zooplus development support center for the CEE markets is also located here as well as specialists from various business departments working for the development of the entire zooplus group.
Our employees are the key to our success!
At zooplus you are warmly welcome for who you are, no matter where you come from. We are a diverse and multicultural company with more than 50 nationalities. Join us and drive our success with your personal experience, your passion, your entrepreneurial thinking and your will to take over real ownership.