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Google Analytics Specialist
Ingersoll RandAbout the company
Warszawa
Warszawa, Masovian- Offer expired 24 days ago
- contract of employment
- full-time
- specialist (Mid / Regular)
Technologies we use
Expected
Google Analytics
Google Tag Manager
Qlickview
Salesforce
Eloqua
About the project
At Ingersoll Rand, our goal is to build a dedicated team of star individuals who will function with the agility and "all hands on deck" attitude of a start-up, while being supported by the resources and stability of a global business. We are looking for someone who is excited to pitch in on diverse projects and who thrives in a fast-paced, results-oriented team culture.
Your responsibilities
We are looking for a Google Analytics Specialist to join our web development team in Warsaw. This individual will create, install, update & monitor customer tracking across all our websites. They will create automated reports ensuring real time visibility into KPIs that provide faster and more reliable access to analytics data reporting, consolidation, forecasting and planning for the site owners and key business partners.
The ideal candidate will have an understanding of website tracking of customers for use in personalized, kick-ass web experiences. They will have a hunger for knowledge and professional growth. This candidate will have a passion for helping others understand data by storytelling with data through visualization.
We are seeking expert knowledge in the capabilities and functionality of Google Analytics, Google Tag Manager, Google Optimizer and Data Studio. The role will implement requests from Marketing and the Ad Agencies coordinate development and production deployment of GTM tags and report on any discrepancies. The role will be coordinating and collaborating work with others on the team and support knowledge sharing and training with team members
Roles and Responsibilities:
- Audit existing Google Analytics and web analytics implementations and identify areas of improvement
- Google Tag Manager container audits
- Setup and test GTM container tags requested by Marketing and Ad agencies
- Configuration of reporting views and their filters
- Creation of goal funnels
- Setting up goals and/or enhanced ecommerce tracking
- Creation of custom reports, ad-hoc analysis and dashboards
- QA, test, troubleshoot web analytics and tags
- Provide insights to improve analytics implementation processes
- Audits of GTM Containers and tracking
- QC testing of tags in development and production environments
- Reporting and Dashboards for internal clients
Our requirements
Google Analytics Certification
Expert level experience in Google Analytics and Google Tag Manager
Proven experience with GA and GTM implementations
PPC, Analysis of Accounts, Active Users, Audiences, Bounce Rate, Session Duration,
Cohort Analysis, Campaign (information/ tags)
Conversion, CTR, CPA
Cost Analysis, Goals (Completion/ values), LTV, Revenue (Product, RPU)
Proficient in JavaScript and Microsoft Excel proficiency
Optional
Bachelors degree and/or equivalent experience required.
3 - 5 years’ experience desired. This is a mid-level position
Experience integrating web analytics with A|B testing tools
Experience integrating web analytics with marketing automation platforms (Salesforce, Eloqua)
Experience with predictive analytics
Data Visualization with certification
Familiarity with Google Data Studio
Excellent planning, organization and problem identification skills and data analysis skills are required
Demonstrated problem solving ability with excellent technical and business terminology to consult with clients, vendors and other internal staff
Proven ability to work effectively on multiple projects simultaneously (balance workload)
What we offer
A Competitive Salary
Stable working environment, focusing on long-term cooperation
Technical, Professional, and Skills Training (SiteCore)
Private Medical Care
Multisport Package
Flexible Working Hours
International working environment
Benefits
private medical care
flexible working time
Ingersoll Rand
Ingersoll Rand is a leading global provider of flow control technology, application expertise and support services to a diverse customer base through a family of trusted brands.
Founded more than 150 years ago, we focus on developing engineered solutions to our customers' biggest operational challenges, with an emphasis on providing absolute reliability, increased efficiency and lower energy expenditures wherever possible.
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Aktualne oferty pracodawcy