Indirect Marketing Execution Lead (Trade Marketing Manager Cash & Carry)

Your responsibilities

• Creating trade marketing plans, tools and programs corresponding to channel and business needs,

• Ensure implementation and follow-up of developed marketing strategies and action plan,

• Channel strategy creation & execution,

• Monitor competition activities and consumer trends and adjust the trade marketing strategies & plans to meet the changing market & competitive conditions,

• Creates compelling sales force tools and activation solutions,

• Constant improvement of implemented solutions and standards,

• Lead effective x-functional projects to deliver the highest standards of activity implementation,

• Active role in influencing decision making, by presenting project analysis and making proposals on development of required tools,

• Partner with key stakeholders to provide expertise and support in areas related to marketing activities/projects,

• Supporting all commercial activities with customers through development of tailored marketing activities,

• Building long-term relations with key stakeholders by creating Joint Business Plans,

• Drive targets & distribution KBIs per channel/CPL to properly estimate volume & NSR,

• Co-Design POS materials for respective channel,

• Responsible for marketing expense/budget control,

• Cross-functional relationship development (is familiar with the agenda and priorities of other functions in CCHBC and collaborates well with them).

Our requirements