private medical care
Manager of Digital Messaging, Loyalty, eCommerce CRM
Accor Services Poland sp. z o.o.
- Złota 59, Śródmieście, WarszawaWarszawa, Masovian
- valid a day
- contract of employment
- full-time
- manager / supervisor, team manager
- hybrid work
- Immediate employment
Accor Services Poland sp. z o.o.
Złota 59
Śródmieście
Warszawa
Your responsibilities
Responsibility for audience strategy and CRM channel performance
Managing and developing a multi-cultural and multi-national team (4 members)
Planning, execution, validation and monitoring of both global and local email activity as well as the ALL (loyalty program) App push notifications
Creation of Persona Profiles based on CRM customer segmentation and predictive customer behavior
Continuous performance analysis and measurement of email engagement rates and campaign ROIs
Introducing new technologies and AI, to create best in class customer engagement through improved targeting, more relevant and successful campaigns
Responsibility for the restructuring, enrichment and growth of the customer database to support personalized communications, and the use of targets groups for the different stakeholders within Accor.
Cooperation with all relevant functions, especially Brand, Loyalty, Revenue Management and E-Commerce teams
Regular A/B testing on sending, copy, images, templates, target groups
Proactive support and leadership during the roll-out and onboarding pilot phases of new technology and new platforms
Our requirements
Minimum of 5 years’ experience in CRM, Loyalty and/or Marketing area
Experience in a team management
Knowledge of Salesforce and common E-Mail Provider Tools
Advanced English, any other European language is a plus
Previous experience in Tourism and/or Hospitality will be an advantage
Strong communication and organizational skills
Strong analytical skills with the ability to interpret data to make strategic decisions
What we offer
Unique opportunity to develop your career with worldwide Augmented Hospitality leaders
Office with modern design & activity based working concept located in the center of Warsaw
Package of benefits and perks of working for Accor, including discounts for hotels worldwide, Sports Card and private medical healthcare
Work in a multi-national team
Hybrid way of working (3 days in the office + 2 days at home)
Talent development opportunities
Corporate Social Responsibility activities
Benefits
remote work opportunities
corporate products and services at discounted prices
no dress code
coffee / tea
parking space for employees
extra social benefits
christmas gifts
sharing the commuting costs
employee referral program
charity initiatives
APPLY WITH CV IN ENGLISH
Accor Services Poland sp. z o.o.
We are worldwide Augmented Hospitality leaders, the best at what we do. Heartists is what we call ourselves, generous, passionate, attentive and free, whether we are welcoming guests, connecting with our peers or serving others.
Our entire Accor estate expands across the world. With over 300,000 experts committed to rejuvenating the hospitality experience we pride ourselves in being the employer of choice, so live limitlessly, come as you are, grow with us, work with purpose and explore the endless opportunities in store.
Do what you love. Care for the world. Dare to challenge the status quo! #beLimitless