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Marketing Communications Manager Poland, CIS

Exide Technologies S.A

  • Poznań

    Poznań, Greater Poland
  • offer expired a month ago
  • contract of employment, contract for specific work, B2B contract
  • full-time
  • manager / supervisor

Your responsibilities

  • Planning the Marketing & Communications roadmap for the automotive aftermarket and industrial segments in Poland / CIS markets

  • Developing local marketing communication initiatives and promotions in line with the target groups

  • Design & localize content marketing strategies and set short-term goals

  • Online and offline marketing: local implementation of digital media, including content, SEM, display, social, email, and affiliate channels

  • Design & localize sales collaterals such as product brochures, promotional or POS materials

  • Working with local sales teams in both Sales Enablement and Account-Based Approach

  • Interface function with the operational contacts in the central team and locally: Product marketing, sales or key account managers and contacts on the customer side

  • Event planning & execution

  • Manage local PR and communication activities

  • Management of agencies and external service providers

  • Budget planning & monitoring

  • Management of local Marketing clerk

Our requirements

  • BSc degree in Marketing or relevant field

  • Excellent understanding of B2B marketing, preferably in automotive aftermarket (3 years+)

  • Proven track record in delivering marketing campaigns that drive sales growth

  • Ability to create value propositions that communicate clearly to targeted audiences

  • Extensive experience creating audience segments and developing marketing Road maps, Action plans and campaigns that deliver a targeted message and create affinity with brands

  • An understanding of agile marketing, to identify and focus on high-value projects and then continuously and incrementally improve the results over time

  • Knowledge of Demand Generation tactics and Lead Conversion principles

  • Ability to create relevant contents in the 360•chain (incl. PR)

  • Understanding of A/B and multivariate testing, user segmentation, and reporting processes would be a plus

  • Excellent written and verbal skills in Polish and English

  • Russian (spoken and written) would be a plus

  • Experience in project management

  • Strong communication skills, creativity and ability to bring in own ideas

  • Available to travel occasionally in Europe

  • IT skills; MS Office Suite (primarily PPT, Excel); Google Suite; Web content management systems (CMS); Drupal, Social Media and Adobe suite (in particular Indesign) would be a plus

  • Benefits

  • life insurance

  • parking space for employees

  • extra social benefits

  • holiday funds

  • sharing the costs of holidays for kids

  • Christmas bonus

  • Offer of medical insurance on preferential terms

  • Multisport Benefit card co-financed by the employee

Exide Technologies S.A

Together we show the extraordinary power of energy for a dynamic life and a better world!

Working with us means being engaged and agile. Our culture of continuous learning and commitment to sustainability create an environment where you can grow your skills and your career. Together we are transforming the energy sector!

Exide Group is on the pulse. Our global shaping role in all things energy storage - from automotive to industrial solutions - means we are also breaking new ground in mobility, cloud-based energy systems and megatrends like 5G!

Find out what it is like to work here and apply to join us.

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