Marketing Director

Grape Up Sp. z o.o.

  • offer expired 7 months ago
  • contract of employment, B2B contract
  • full-time
  • director
  • full office work, hybrid work
  • Immediate employment
  • remote recruitment

Grape Up Sp. z o.o.

Żółkiewskiego 17

Grzegórzki

Kraków

Your responsibilities

  • Co-create and execute the marketing strategy

  • Manage marketing team on a daily basis

  • Drive the team development process

  • Plan and manage digital marketing campaigns

  • Build and manage sustainable lead funnel

  • Build strategies to generate leads, nurture prospects, and qualify opportunities for our sales team

  • Measure, analyze, optimize, and report the performance of all marketing activities

  • Manage content distributed across all digital channels

  • Manage all digital channels including website, blog, social media, as well as other external

  • Assure content quality and brand consistency of all marketing activities

  • Identify trends, verify new solutions, and deliver growth strategies

  • Collaborate with other teams at Grape Up, e.g., Marketing, Product, Sales, Employer Branding

  • Coordinate 3rd party agencies and external partners (e.g. copywriting, SEO, PR)

Our requirements

  • Minimum 5 years of experience in similar position

  • Very good understanding of digital marketing

  • Experience with B2B marketing globally (inc. Europe & USA)

  • Excellent communication skills

  • Excellent organizational and reporting skills

  • Fluent Polish and good command of English

  • Very good understanding of marketing analytics

  • Experience in change management

  • “A match to our culture”- a team player with strong communication skills, focusing on what brings value, eager to drive change by taking the initiative and caring for an open and friendly atmosphere

Optional

  • Experience with Hubspot (or similar CRM/Marketing automation software)

  • Knowledge of SEO methods and tools

What we offer

  • Non-corporate work environment among experienced engineers

  • Cyclical feedback sessions

  • Access to knowledge platforms (e.g. Pluralsight)

  • Equipment of your choice

  • In-house business and tech trainings, and meetups

  • Financing of conferences, external trainings and certifications

  • Language lessons (English, German and Polish for foreigners)

  • Cafeteria MyBenefit where you can choose your favourite perks (e.g. LuxMed private medical care, MultiSport, shopping and event vouchers, etc.)

  • Mental health care with Wellbee

  • Weekly Lunch & Learn where we meet up in the office, lunch together, and share our knowledge

  • Employee referral program

  • Rewards for the success of the month and year awarded by our employees

  • Integration activities & trips

  • Business travel opportunities to the USA, Spain, Germany, Ireland and many other destinations

Benefits

  • sharing the costs of sports activities

  • private medical care

  • sharing the costs of foreign language classes

  • sharing the costs of professional training & courses

  • remote work opportunities

  • flexible working time

  • fruits

  • integration events

  • corporate sports team

  • mobile phone available for private use

  • no dress code

  • video games at work

  • coffee / tea

  • drinks

  • parking space for employees

  • leisure zone

  • employee referral program

  • charity initiatives

  • access to psychological consultations via Wellbee platform

Recruitment stages
1

Call with the recruiter

2

Online interview meeting with hiring manager

3

Presentation in English

Grape Up Sp. z o.o.

Grape Up is a software technology consultancy that drives the future of mobility through building custom software for the automotive and insurance industries.

We are looking for a marketing leader with experience in B2B marketing to help us go to market with our enterprise services offer as the company continuously grows and evolves with new product/service offering.

This is a unique opportunity to engage and have a real impact on driving the company’s business through marketing. In this role, you’ll be responsible for co-creating and executing go-to-market frameworks and strategies that engage enterprise audiences through digital marketing (both organic and advertising tactics) or event marketing. Your main responsibility will be to plan & execute brand awareness and lead generation activities.

This role involves growing and managing the marketing team on a daily basis (both in-house and external partners). In this position, you will coordinate and collaborate closely with other members of the product, marketing, and sales teams. This role requires a deep understanding of our offering and will suit perfectly analytical thinking individuals with the ability to see the bigger picture and a pragmatic approach. You will report directly to a board member.

Join us and have a real impact on driving the future of mobility, while working with open-minded tech enthusiasts in a great atmosphere.

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