Pracodawca zakończył zbieranie zgłoszeń na tę ofertę

Marketing Manager Vision CARE Poland & Baltics

Johnson & Johnson

  • Warszawa

    Warszawa, Masovian
  • offer expired 3 months ago
  • contract of employment
  • full-time
  • team manager
  • hybrid work
  • Immediate employment
  • remote recruitment

Your responsibilities

JnJ Vision Portfolio Management:

- The leadership of Poland & Baltics marketing team in the omnichannel marketing strategy and implementation of the plan for the Medical Devices Division, Vision Care (contact lenses and consumer eye health portfolio) to customers (optician stores), eye-care consumers and HCPs (optometrists, ophthalmologists),

- Management of the overall portfolio, multichannel marketing plans, new product launches, advertising, messaging, PR.

Customer Insights, Big data, and Data-driven Marketing Strategy:

- Building the big data strategy for Poland & Baltics (Twoje Acuvue App development),

- Manage interactions between different data sources and cross-channel partners to develop and execute on optimization strategies to ultimately drive category growth

- Building the big data strategy for Poland & Baltics (Twoje Acuvue App development)

- Deep dive analysis of consumer journey, available consumer researches and studies

Multichannel Customer Experience Management:

- Create, design, and execute campaigns leveraging a variety of different channels (online, mobile, offline) to build ACUVUE® Multichannel Customer Experience through greater connectivity with consumers and customers throughout the marketing funnels and across channels,

- Understand and identify program-level incrementality and ROI and optimize campaigns accordingly,

- Optimize and increase capture rate both in-store and digitally/online through digital marketing, CRM, e-commerce, e-trade, loyalty programs, and data capture strategies,

- Tracking effectiveness of omnichannel marketing campaigns.

Our requirements

  • Master degree

  • Min. 5 years of experience in marketing, omnichannel marketing, preferably in pharma / medical device industry

  • Fluency in Polish – must; Fluency in English

  • Proven experience in digital and e-commerce role with understanding of consumer behavior

  • Proven experience of a sales environment with the ability to proactively sell to an online audience

  • Ability to plan, prioritize and manage multiple tasks and deliver to tight deadlines

  • Interest in technology and evolution of the websites and mobile apps

  • Problem solving ability

  • Strong cross-function collaboration skills

What we offer

  • An opportunity to be part of a global market leader

  • A dynamic and inspiring working environment

  • Many opportunities to work on challenging projects and assignments

  • Possibilities for further personal as well as professional development

  • Broad variety of employees benefits


  • sharing the costs of sports activities

  • private medical care

  • life insurance

  • remote work opportunities

  • flexible working time

Johnson & Johnson is an Affirmative Action and Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, or national origin and will not be discriminated against on the basis of disability.

Johnson & Johnson

Johnson & Johnson is the largest and most broadly-based healthcare company in the world. We’re producing life-changing breakthroughs every day, and have been for the last 130 years. The combination of new technologies and your expertise enables amazing things to happen. Teams from J&J’s consumer business are creating digital tools to help people track the health of their skin. Those working in medical devices are 3-D printing artificial joints personalized for each patient, while researchers in pharmaceuticals use AI to discover lifesaving drugs. Imagine what the rest of our team of 134,000 people at 260 companies in more than 60 countries across the world is accomplishing. We redefine what it means to be a big company in today’s world.

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