Oferta pracy

Senior Performance Marketing Specialist

Vercom S.A.

  • Poznań

    Poznań, Greater Poland
  • offer expired a month ago
  • contract of employment
  • full-time
  • senior specialist (Senior)
  • home office work
  • remote recruitment

Your responsibilities

  • Implement and develop digital strategy on the global market,

  • Independent development and implementation of multi-channel Google Ads, social media, and UTM campaigns based on ROI and ROAS,

  • Forecast, monitor, and adjustment of the advertising budget,

  • Establish detailed A/B testing processes to test creative design, content, cadence, and timing,

  • Create and plan SEO content schedule,

  • Regularly report on metrics and make recommendations on how to improve the process using various sources such as Google Data Studio,

  • Model and build complex conversion funnels using marketing automation tools,

  • Edit, optimize, and publish emails to the email marketing platform,

  • Create the solution oriented on customer experience,

  • Follow the trends in B2B performance marketing and the CPaaS industry.

Our requirements

  • Minimum 5+ years of experience in B2B performance marketing, preferably for global brands,

  • Practical knowledge of marketing tools (Google Analytics, Tag Manager, Optimize, Google Search Console, GTmetrix, Google Data Studio, Facebook Ads, LinkedIn Campaign Manager tools),

  • Has Business English Proficiency,

  • Staying abreast of the latest trends and techniques in performance marketing,

  • Strong communication skills and experience in flexible working with international and remote team members,

  • Demonstrating a passion for continuous improvement.

What we offer

  • Development in an international group with a stable market position,

  • Employment under an employment contract or B2B,

  • Completely funded work equipment,

  • Fully remote work,

  • English and German lessons during working hours,

  • Fully funded participation in training and industry events,

  • Benefit package (co-financing of a multisport card, group medical care insurance)

  • Benefits

  • sharing the costs of sports activities

  • private medical care

  • sharing the costs of foreign language classes

  • sharing the costs of professional training & courses

  • life insurance

  • remote work opportunities

  • flexible working time

  • integration events

  • no dress code

  • coffee / tea

Due to the rapid development of the group and our solutions, we are looking for an experienced Senior Performance Marketing Specialist - an open-minded expert who wants to develop CPaaS solutions internationally.

Vercom S.A.

Vercom develops global cloud communications platforms (CPaaS) that empower companies to build and grow lasting relationships with their audiences across multiple communication channels: email, SMS, RCS, MMS, web push, mobile push, and instant messages (OTT). Our solutions enable our partners to overcome the complexity of communications by automating and scaling the process while maintaining high deliverability and efficiency – all in a fast, secure, and reliable manner.

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