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Oferta pracy
Web Marketing Manager (CRO)
GetResponseAbout the company
contract of employment
9 000–12 000
zł
gross / mth.
B2B contract
10 773–14 343
zł
net (+ VAT) / mth.
- Greater PolandGreater Poland
- offer expired 2 years ago
- contract of employment, B2B contract
- full-time
- team manager
- home office work
- remote recruitment
- Запрошуємо працівників з України
Запрошуємо працівників з України
Роботодавець відкритий для працевлаштування громадян України
Your responsibilities
- Your daily tasks will consist of:
- Product Marketing / CRO Experience
- creating mockups for landing pages and websites
- creating product-related content for websites/pages in English
- maintaining and optimizing existing content on pages for maximum relevancy and outcome
- running and managing the page creation and update process with multiple teams: Product Owners, SEO, Designers, Localization, Developers
- managing content for specific web services in CMS, e.g., Integrations
- Data analytics & experimentation
- analyzing website performance across different channels and reporting back regularly
- constantly experimenting, analyzing and optimizing website content to improve conversions
- running various tests on landing pages to continuously improve their performance
- Growth Marketing mindset
- finding new and innovative ways to leverage websites as a marketing communication channel
- continuously testing new hypotheses and research trends, and benchmarks
- ensuring operational excellence by finding new ways and processes to optimize and automate work
Our requirements
- 2+ years of experience with web marketing and web development (from a marketing perspective)
- close-to-native English and Polish skills
- experience with creating copy for website or landing pages
- proficiency in building landing page mockups using tools like Figma, Sketch, Adobe XD, Marvel, etc.
- experience with A/B testing tools, e.g., VWO or similar
- understanding and practical usage of tools like Google Analytics, Data Studio
- understanding factors that impact conversions and engagement with websites or landing pages
- good understanding of SEO, PPC and their importance for website performance
- knowledge of best practices and trends in web marketing and conversion rate optimization
- eye for design
- hands-on approach – you’ll join a small team where many important projects will be in your hands
- experience and proficiency with cross-team project management
Optional
- experience with creating lo-fi mockups
What we offer
- home office subsidies - 400 PLN per month to help with your home office expenses and to maintain your well-being
- home office set up -you’ll get a one-time bonus for a maximum of 1000 PLN gross to help set up your home office space
- private medical care for employees and their family members
- language classes
- corporate life insurance
- employee pension program (PPE)
- ESOP (Employee Stock Option Plan) with a 4-year vesting period and unconditional buyback program
- employee referral program - up to 10 000 PLN for recommending a friend
- top-natch equipment - most of our teams work on MacBooks
- wellbeing and mental health culture - mental health helpline, sport card, yoga classes etc.
- flexible working hours and no-meeting day – we want to help you to adjust your schedule to your activities
- internal initiatives like webinars, knowledge sharing sessions, and more!
Benefits
- private medical care
- life insurance
- remote work opportunities
- integration events
- retirement pension plan
- corporate library
- no dress code
- extra social benefits
- employee referral program
- charity initiatives
Description
Do you know how to hook a website visitor so they engage with the content and perform the actions you want them to take? Do you know how to describe a product so that people instantly want it and know how they can benefit from it?
We’re looking for a Web Marketing Manager (to join our Web Marketing Team) whose primary responsibilities will be creating, optimizing and maintaining websites related to features offered by GetResponse.
GetResponse
We’re GetResponse, a Polish company with more than 300 people on board and 350,000+ customers all over the world.
We've been here since 1998. We’re global, remote and multicultural, yet we share the same values.
Our flagship product, the GetResponse platform, provides our customers with advanced online marketing solutions like marketing automation, responsive email design, landing page creator, webinars and useful analytical tools.
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Web Marketing Manager (CRO), Greater Poland