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Off-Page Search Manager

  • Kraków, małopolskie
  • Kierownik
  • 16.08.2017

    Pracodawca ma prawo zakończyć rekrutację we wcześniejszym terminie.

    Our Client – world's No.1 spread betting and CFD provider. The company has offices in 17 countries across five continents, serving over 125,000 active clients worldwide. Our Client opened its new branch (R&D Center) in Krakow in 2015 and is to hire around up to 250 IT, Digital Marketing and Business Development/ Customer Service and KYC/ Compliance Specialists for new projects and creating new products. It is highly innovative company with strong position on the market, working with new technologies in end-to-end Scrum methodology with best infrastructure and emerging technologies. If you are looking for the fast career development and extended learning opportunities, apply for the position of:

    Off-Page Search Manager
    5703
    Kraków

    Requirements:

    • Proven track record in an international SEO role
    • Implement organic search strategies
    • Excellent analytical skills
    • Knowledge of Google, Bing and Baidu algorithm
    • Experience of competitor analysis and risk management
    • Proven track record of developing successful ethical outreach campaigns that result in the acquisition of high-quality inbound links.
    • Knowledge of on- and off page ranking factors and optimisation techniques
    • Digital content management (CMS) experience, understanding of HTML
    • Experience using 3rd party tools such as Google Search Console, Searchmetrics, Moz, MajesticSEO etc.
    • Passion for Digital Marketing and Search
    • Proficient in all MS Office applications
    • Fluent written and spoken English
     

    Responsibilities:

    Job specification:

     

    The Off-page Search Manager will work closely with the On-page and the technical team, social, external agencies, local Marketing teams in the cpmpany's offices as well as various in-house teams such as content, PR, Video and other online advertising for the DailyFX websites.

    The OFF-Page Search Manager will be influencing and executing the off-page SEO strategy for a global integrated acquisition strategy taking a website from development to growth phase.

    The candidate will be responsible for analysing current international SEO requirements and implementing first class off page strategies as part of the global Off-page strategy in the best possible way, identifying growth areas and assigning budget accordingly.


    Job Duties:

    • Manage, maintain and increase the online presence of DailyFX websites by utilising modern organic search and online marketing techniques.
    • Utilise analytical tools and methods to identify new SEO opportunities.
    • Conduct content-based outreach campaigns to attract external links from high-value domains and diversify the global DailyFX sites backlink profile.
    • Research new SEO industry developments, tactics and strategies.
    • Attend seminars and industry conferences to stay abreast of new developments, trends and platforms in technology, digital marketing and the SEO industry in particular.
    • Manage the Global DailyFX SEO budget.
    • Manage external supplier relationships and internal cross-departmental partnerships
     

    We offer:

    Financial:

    • Annual bonus depending on performance review
    • Christmas bonus
    • Multikafeteria system (you can choose: multisport card, vouchers etc.)
    • Life insurance (Generali)
    • Referral program
    • Tax deductible expense

    Culture:

    • Flexible working hours
    • Option to work from home if needed
    • No dress code!

    Physical:

    • Private medical cover for you and your family (Medicover)
    • Ergonomic workstations and laptops you can take home
    • Free fresh fruit delivered daily
    • Parking spots
    • Bike parking and shower
    • Library at the office
    • Yoga classes and relax equipment
    • Foosball and ping-pong table
    • Games consoles and board games

    Social:

    • Potential travel opportunities to London
    • Social events (summer party, chistmas party, monthly social events)
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